Love

Robert Indiana, Love, 1967, screenprint on paper, sheet and image: 34 x 34 in. (86.3 x 86.3 cm), Smithsonian American Art Museum, Gift of Louis and Linda Kaplan, 1991.152.3, © 2014 Morgan Art Foundation / Artists Rights Society (ARS), New York

Artwork Details

Title: Love
Artist: Robert Indiana
Printer: Maurel Studios
Publisher: Mass Originals and Multiples
Date: 1967
Location: Not on view
Dimensions: sheet and image: 34 x 34 in. (86.3 x 86.3 cm)
Copyright: © 2014 Morgan Art Foundation / Artists Rights Society (ARS), New York
Credit Line: Gift of Louis and Linda Kaplan
Mediums Description: screenprint on paper
Classifications: Graphic Arts
Print
Subjects: Abstract
Object — letter
Object Number: 1991.152.3
Linked Open Data: https://edan.si.edu/saam/id/object/1991.152.3

Artwork Description

In the 1960s, the word “love” became a touchstone for America’s hippie movement and Robert Indiana’s composition was widely accepted as a symbol of its progressive aspirations. Indiana originally made the work as a Christmas card in 1965 and later made prints, sculptures, and paintings based on the design. Commercial ventures soon co-opted the image for merchandise. Unfortunately, Indiana had not declared copyright on his famous work, so never profited from its prolific commercial reproduction.

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