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line and movement

Why does the composition of America's Answer! Production (fig. 1) invite action? Who is being called upon to produce? Is the action in progress or completed?

Diagonal lines suggest depth or movement. If the same elements were arranged with more emphasis on horizontal and vertical lines, the meaning will change (fig. 2).

America's Answer #1 America's Answer #2
Figure 1
Figure 2

Compare the posters The Adlake Camera (fig. 3) and Football: Notre Dame (South Bend) (fig. 4).

Adlake Camera Notre Dame Football
Figure 3
Figure 4

Which of the posters use diagonal lines to indicate action and which do not? What evidence suggests whether or not the artist wanted to imply action?

| Artist's Intent | Typeface | Line & Movement |
| Color | Paper | Figure/Ground |

| What's the Idea | That's Saying a Lot | Try This at Home |

| More to It |